Company specifications:
🗓Company History: 30+ Years
⚙️Company Industry: FMCG
🏢Company Size: 201-500 Employees
Your Impact
As a Marketing Manager, you will play a pivotal role in shaping and executing marketing strategies that drive brand awareness, customer engagement, and business growth.
- Your expertise in digital marketing, offline campaigns, and brand management will help position the company as a market leader and drive revenue growth.
- Your excellent leadership skills will foster collaboration across departments, ensuring cohesive and high-impact marketing initiatives.
- Your strong analytical mindset will enable continuous B2B campaign optimization and performance tracking through key metrics.
What Success Looks Like
In this role, success means developing and executing strategic marketing programs that enhance brand visibility, attract quality customers, and drive sales growth achieved through comprehensive market research, launching targeted offline campaigns, and continuously optimizing marketing efforts for maximum ROI.
Key Responsibilities Include:
- Leading the creation and execution of integrated marketing strategies aligned with overall business goals.
- Supporting B2B initiatives through innovative offline and online engagement strategies.
- Maintaining brand consistency and strengthening brand identity across all channels.
- Monitoring campaign results and applying customer insights for continuous optimization.
- Engaging internal stakeholders throughout marketing planning to ensure alignment.
- Collaborating closely with sales, product, and design teams to deliver cohesive campaigns.
- Performing competitor analysis and market research to identify trends and opportunities.
What You Bring
To excel in this role:
- You are skilled in developing comprehensive marketing strategies that effectively strengthen the brand’s position in the highly competitive FMCG market.
- You have proven expertise in managing integrated marketing campaigns designed to increase product awareness among target customers significantly.
- You possess strong data analysis skills that enable you to interpret customer behavior insights and make well-informed marketing decisions.
- You excel in content marketing, creating engaging and relevant materials that attract and retain the attention of your target audience.
- You have solid budget management capabilities to allocate resources and maximize the return on marketing investments efficiently.
- You demonstrate effective leadership skills, inspiring and guiding your marketing team to consistently achieve ambitious business goals.
- You bring a creative mindset, developing innovative campaigns that help differentiate products in a crowded and fast-moving market.
- You possess excellent communication skills, allowing you to craft compelling brand narratives that resonate deeply with diverse consumer segments.
- You adapt quickly to evolving market trends and changes, maintaining agility to succeed in a fast-paced and dynamic environment.
- You have strong problem-solving skills that help you overcome marketing challenges and seize new opportunities.
- You are highly organized and detail-oriented, ensuring all marketing projects are executed smoothly and on time.
How This Position Elevates Your Career
This role offers a unique opportunity in the fast-paced and competitive Food & Beverage industry to advance your digital and offline marketing skills. Working in a challenging, team-oriented environment, you’ll strengthen your leadership and strategic capabilities and prepare yourself to take on key roles in your career.
How this company values your effort
- Attractive benefits package.
- Professional growth and career advancement.
If you’re ready to lead dynamic marketing strategies that drive real business outcomes, we’d love to hear from you.
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