🗓Company History: 10+ Years
⚙️Company Industry: FMCG
🏢Company Size: 1000+ Employees
Your Impact
As a Sales Director, you will be the strategic architect and operational owner of the company’s sales growth within the FMCG sector.
- You will design and implement scalable sales models, develop distribution channels (wholesale, retail, HoReCa), and drive sustainable revenue growth.
- Your expertise in FMCG sales leadership, channel development, and commercial strategy will directly impact market penetration, brand positioning, and revenue scalability.
- Your leadership will empower the sales organization to operate with accountability, agility, and data-driven performance management, ensuring consistent execution in the field and strong commercial partnerships.
What Success Looks Like
Success in this role means building a structured, scalable, and performance-driven sales engine that captures significant market share in the FMCG industry.
By developing strong distribution networks, optimizing pricing strategies, expanding customer portfolios, and strengthening key account relationships, you will drive sustainable growth while positioning the company as a leading player in the protein and food products market.
Key responsibilities include:
- Designing and executing comprehensive sales strategies to meet and exceed revenue targets across the country.
- Building and developing the full sales structure, including field teams, supervisors, and channel managers.
- Identifying target markets, analyzing competitors, and defining pricing and commercial models.
- Expanding and optimizing distribution channels (wholesale, retail chains, restaurants, distribution networks, and other relevant channels).
- Acquiring and managing key accounts while negotiating and closing high-value commercial contracts.
- Defining sales KPIs, monitoring performance, and providing analytical reports to executive leadership.
- Collaborating closely with supply chain, operations, and marketing teams to ensure alignment between production capacity and sales growth.
- Maintaining active field presence and participating directly in critical sales processes.
- Continuously optimizing strategies based on market data, performance insights, and industry dynamics.
What You Bring
To excel in this role:
- You have proven leadership experience in FMCG sales, preferably in the food or protein product industries.
- You have successfully launched or scaled a sales line from zero to structured growth.
- You possess deep knowledge of the meat and poultry market, including supply chain and distribution dynamics.
- You demonstrate strong negotiation skills and expertise in commercial contract structuring.
- You have experience building, leading, and evaluating high-performing sales teams.
- You bring strong analysis and decision-making skills under operational pressure.
- You combine strategic thinking with hands-on execution skills.
- You are result-oriented, accountable, and adaptable in dynamic market environments.
- You demonstrate strong leadership and change management skills.
Must Have
- Proven sales leadership experience in FMCG, preferably within food or protein product markets.
How This Position Elevates Your Career
This is a high-impact executive role where you will shape the commercial backbone of a growing FMCG organization.
You will work directly with senior leadership, influence strategic business decisions, and lead the transformation of the company’s sales ecosystem from design to execution.
How The Company Values Your Efforts
- Attractive benefit package
- Supplemental health insurance
- Performance-based commission structure
If you are a strategic sales leader ready to build and scale a powerful FMCG sales engine, we would love to hear from you.
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